The Groves

Unforgettable Chapters, One Iconic Experience.

The Groves is a cultural destination crafted by SIHAMCO that has redefined entertainment in Saudi Arabia across three unique seasons. Each chapter — The Groves I, II, and III — introduced groundbreaking experiences blending gastronomy, art, performance, and Saudi creativity. Together, they form an evolving legacy that continues to shape the future of immersive lifestyle experiences in the Kingdom.

Overview

Shaping a New Era of Entertainment

The Groves emerged as a bold initiative to spotlight Saudi Arabia’s leadership in world-class entertainment through authentic, homegrown creativity. More than a seasonal attraction, it is a transformative movement that fuses culture, cuisine, and immersive design. Across three chapters, The Groves continues to push boundaries, shaping dynamic, story-driven spaces that reflect the Kingdom’s vision, diversity, and creative evolution.

Playlist

5 Videos

The Groves Impact

Legacy in Motion, Values that Inspire

The Groves is more than a destination—it is a symbol of Saudi creativity, precision, and cultural ambition. These six principles define the journey behind its success and the enduring legacy it continues to build.

01

Visionary Saudi Excellence

Built and led by local talent, reflecting Saudi Arabia’s creative leadership on a global stage.

02

Immersive Storytelling

Each space is an unfolding narrative that honors heritage and sparks imagination.

03

Unforgettable Guest Experiences

Designed to captivate all senses and create lasting emotional impact.

04

Pioneering Design & Hospitality

Integrating aesthetic mastery with functional excellence across every detail.

05

Cultural Innovation

A force of Vision 2030, pioneering how the Kingdom presents its art, food, and identity.

06

Enduring Legacy

Not just a seasonal venue, but a national icon of progress, pride, and possibility.

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