Welcome to Sihamco

Ms. Siham A. Hassanain is the Founder and President of Siham International Trading Company

A visionary leader whose dedication, strategic foresight, and hands-on leadership have been the cornerstone of the company’s growth and continued success.

“What defines success in the hospitality industry is attention to detail. For that we strive, and that we deliver.”
— Siham A. Hassanain

Since 2008

we have operated and invested in the hospitality sector with one unwavering goal: to create internationally recognized Saudi brands that embody excellence, authenticity, and innovation. With every concept we launch, we elevate standards, enrich guest experiences, and contribute to shaping the Kingdom’s global presence — proudly aligned with the aspirations of Saudi Vision 2030.

Who we are

Visionaries Shaping Saudi Hospitality for a Global Tomorrow

SIHAMCO is a pioneering force in Saudi Arabia’s hospitality, entertainment, and F&B industries—dedicated to crafting transformative experiences that reflect the Kingdom’s cultural richness and global ambitions. Founded in 2008 by visionary leader Ms. Siham Abdulaziz Hassanain, the company has become synonymous with innovation, excellence, and purpose-driven execution. With deep roots in Saudi values and eyes set on the future, we are proud to align our mission with Vision 2030—building iconic destinations, setting new standards, and defining what it means to lead in a dynamic, globally competitive market.

est.

2008

Over a decade of expertise shaping Saudi hospitality into a global benchmark.

Brands Launched

Why work with us

Trusted to Lead. Proven to Deliver.

Aligned with Vision 2030

Driving Saudi Arabia’s transformation by elevating hospitality, F&B, and entertainment to global standards.

Globally Competitive Experiences

Delivering immersive, culturally rooted experiences that resonate on an international stage.

Visionary, Hands-On Leadership

Led by Mrs. Siham Abdulaziz Hassanain, combining strategic foresight with operational excellence.

Relentless Attention to Detail

Every project is executed with precision, quality, and guest-centric design at its core.

Benchmark-Setting Projects

Creating iconic destinations that lead the industry and inspire future development.

Shaping Saudi Arabia’s Global Identity

Positioning the Kingdom as a world-class hub for hospitality, innovation, and cultural influence

Milestones

Discover Our History

From Vision to Legacy in Saudi Hospitality

SIHAMCO began with a bold vision to redefine Saudi hospitality. What started as a passion has become a driving force of innovation—building global Saudi brands rooted in culture, excellence, and purpose.

2009

ZODIAC GROUP: A Legacy of Culinary Elegance

At ZODIAC GROUP, our vision is to elevate Saudi Arabia’s fine dining experience by blending global sophistication with local heritage. Every concept we launch is a celebration of taste, ambiance, and cultural refinement — designed to leave a lasting impression.

🔴 2009
ZodiaC Cuisine founded & registered in the UK
One of the first fine dining experiences in Jeddah, Saudi Arabia.

🔴 2019
ZodiaC Garden — Jeddah Season
Debut at one of the Kingdom’s most vibrant seasonal events.

🔴 2019–2020
ZodiaC Garden — Riyadh Season
A standout destination in Riyadh’s flagship entertainment festival.

🔴 2021–2022
ZodiaC Cuisine — BLVD Riyadh City
A premium presence in the capital’s most iconic district.

🔴 2022–2023
ZodiaC Cuisine — The Groves Chapter II
A refined culinary experience within one of Riyadh Season’s most exclusive zones.

2016 -17

Shield of Excellence

ZodiaC Cuisine was honored with the Shield of Excellence by Jeddah Municipality in both 2016 and 2017, recognizing its outstanding contribution to fine dining and service excellence in the city.

2017

Kooz Karak – A Fusion of Tradition and Flavor

Kooz Karak is a homegrown Saudi brand specializing in a flavorful blend of Hijazi and Indian cuisines. Known for its signature Karak, Arabic coffee, almond coffee, a wide selection of teas, and freshly made chapati, Kooz Karak delivers an authentic taste rooted in tradition.

Established in 2017 in Jeddah, the brand has proudly expanded to four branches across the city, continuing its mission to serve warm, comforting flavors with a local soul and global inspiration.

2017

Milk & Butter – The Art of Luxury Wellness

Milk & Butter is Jeddah’s ultimate luxury spa destination, renowned for its elegant ambiance and exceptional nail care services. Launched in 2017, the spa quickly became a local favorite, offering a refined wellness experience with international standards and was proudly registered as a UK brand.

2019

El Lechazo

El Lechazo is a proudly Saudi-born brand that brings the rich, bold flavors of Spanish and Portuguese cuisines to life through an exceptional meat and grill experience. At the heart of our menu is lechazo lamb, traditionally roasted in a wood-fired oven to enhance its natural smokiness while preserving tenderness and succulence.

2020

Gem-in-i –Restaurant & Lounge

GEM-IN-I offers a refined fine dining experience that masterfully blends the flavors of Italian and Japanese cuisines in an atmosphere of understated sophistication. Originally launched as a hidden gem at Jeddah’s iconic OIA Beach Resort, the concept quickly rose in popularity for its innovative culinary fusion and immersive ambiance.

2021 - Present

THE GROVES - A Landmark of Riyadh Season

2021–2022 | Chapter I – Saudi Diplomatic Quarters

Launched on November 11, 2021, The Groves was selected by H.E. Turki AlalShikh out of 12,000 submissions.

100,508+ visitors | Extended twice

Featured Brands:

The House
Fashion & Passion
Lucaland
Birds of Eden
GEM-IN-I Restaurant & Lounge
El Lechazo
Al Jalsa

2024 | Khemah Ramadaniya – Chapter I – Saudi Diplomatic Quarters

The Khemah Ramadaniya theme was a magical 30-day experience that included breaking of iftar outdoors, a marvellous buffet, and classic entertainment

Featured Brands:

Khemah Ramadaniya

2022–2023 | Chapter II – Saudi Diplomatic Quarters

Returned as one of the top-performing zones, launching 4 new global-inspired brands alongside previous SIHAMCO concepts.

Featured Brands:

The VIP Lot
The Groves Market
The Polar Ice Bar
Lucaland
The Groves Pizzeria
Zodiac Garden
ZamaZulu
Khawaja Yanni

2024 | The Groves Khemah – A Ramadan Landmark Experience – Ar Rafiah, Riyadh

Set within the serene atmosphere of The Groves Village, The Groves Khemah offered a luxurious Ramadan experience under the stars. Guests indulged in lavish Iftar and Suhoor buffets, featuring 16 live cooking station cottages and a dedicated dessert and beverage lounge, blending cultural authenticity with refined hospitality.

Featured Brands:

The Groves Khemah
16 Live Cooking Station Cottages
Indoor & Outdoor Lounge
Terrace Lounge

2024–2025 | Chapter III – Ar Rafiah, Riyadh

An all-new chapter of urban fantasy set beside a picturesque lake, featuring immersive attractions and vibrant cultural concepts.

Featured Brands:

The Groves Village
Little Krazy
Vida Vera
Hawanim Groves City
Khawaja Yanni
ZamaZulu
The Groves Lake
Luca Park

2025 | Khemah – The Groves Village & The Groves Garden –A Distinguished Ramadan Experience – Ar Rafiah, Riyadh

During Ramadan 2025, The Groves introduced a distinguished hospitality experience combining The Groves Khemah and The Groves Garden, creating one of the most memorable Ramadan destinations in Riyadh.

The Groves Khemah – Village Experience

Set within the elegant surroundings of The Groves Village, the Khemah welcomed guests to a refined Ramadan setting under the stars. Guests enjoyed lavish Iftar and Suhoor buffets featuring 16 live cooking station cottages, complemented by a dedicated dessert and beverage lounge, along with indoor, outdoor, and terrace seating areas designed for comfort and social gatherings.

Featured Experiences

The Groves Khemah
16 Live Cooking Station Cottages
Indoor & Outdoor
Terrace

The Groves Garden – Lakeside Experience

Alongside the Khemah, The Groves Garden offered a serene open-air Ramadan setting overlooking the garden and lake. The experience featured 12 buffet stations arranged throughout the garden, allowing guests to enjoy curated Ramadan flavors in a relaxed outdoor atmosphere.

Featured Experiences

The Groves Garden
12 Buffet Stations
Outdoor Garden & Lakeside Seating

GEA (General Entertainment Authority) Classification Certificate

In 2024, The Groves received official recognition from the General Entertainment Authority (GEA), reflecting its compliance with national entertainment standards and its commitment to delivering high-quality entertainment experiences in Saudi Arabia.

2025–2026 | Chapter IV – Ar Rafiah, Riyadh

Featured Brands:

The Groves Village
Charlie Chonka And The Little Krazy Faktory
ZodiaC Garden
Haret Abu Issam
Gulnaz Khanum
ZamaZulu
Pick Your Kashta
The Groves Pizzeria
Luca Park

GEA (General Entertainment Authority) Classification Certificate

In 2026, The Groves received official recognition from the General Entertainment Authority (GEA), reflecting its compliance with national entertainment standards and its commitment to delivering high-quality entertainment experiences in Saudi Arabia.

2026 | The Groves Ramadan Experience – Khemah The Groves Village & Khemah Shamiya -Ar Rafiah, Riyadh

During Ramadan 2026, The Groves expanded its celebrated Ramadan hospitality with two distinctive destinations — Khemah The Groves Village and Khemah Shamiya, creating a refined setting for memorable Iftar and Suhoor gatherings in the heart of Ar Rafiah.

Khemah The Groves Village – Saudi Heritage Experience

Reimagined with an authentic Saudi heritage theme, the Khemah featured traditional design elements inspired by classic Saudi architecture and décor. A rich palette of crimson red and mustard yellow was complemented by vintage Saudi-style elements, creating a warm and immersive cultural atmosphere.

The venue also introduced expanded guest capacity and a beautifully designed round entertainment stage, where evenings came alive with curated performances including traditional Arabic classical music, the vibrant Afro Samri show, and captivating golden living statue performers, enriching the Ramadan experience with dynamic cultural entertainment.

Featured Experiences

The Groves Khemah
Traditional Saudi Heritage Décor
16 Live Cooking Station Cottages
Indoor & Outdoor
Terrace

Khemah Shamiya – Damascene Courtyard Experience

Replacing the previous Groves Garden outdoor concept, Khemah Shamiya introduced a new atmosphere inspired by the historic courtyards of Damascus. Designed with black-and-white Ablaq stone arches, the setting reflected the elegance of traditional Syrian architecture.

The experience maintained the beloved garden-style outdoor seating and buffet station layout, allowing guests to enjoy curated Ramadan flavors across multiple stations placed throughout the space. Evenings were complemented by Shamiya-style classical band performances, creating a warm and culturally rich ambiance under the open sky.